Alright. Here we are. This is it. We’re live. What the fuck is this. Let me explain. It’s a silly name. I know. we’ll get there in time.

I’ve been listening to extreme music for my entire life. It’s been a bit of a muse. Between discovering things like Cannibal Corpse at the ripe young age of 12 and the innumerable years that came after making my way through the extreme genres- from grind, black metal, power violence, d-beat, crust, and everything related right down to the harsh walls of noise of power electronics, it’s been a driving force in my life. An impetus. 

I’ve also spent the last 15 years of my life as a screen printer by trade. I’ve learned the ins and outs of garment decoration, design for print, and I’m finally ready to start marrying these things together. I’ll be releasing designs under this brand. Primarily, I’ll be doing Direct to Garment printing, to try and minimize the hassle of inventory management because I keep a pretty busy life between work, family, and fathering. But I’d like to do some printed stuff, obviously, in more limited quantities. Printwork has been a mainstay in my life since I went to college years ago. I started screen printing there, took it on as a job, and ran with it. Still occasionally do woodblock prints and linocut too. It’s been a driving force in my life creatively for a long while.

Anyway, before I bore you too much.

Impetus. Cultivate. Cultivating driving force.

Impeticult. The cult part just sounds bad ass.

Fuck off, until next time.